Beauty Industry

Katy Perry Collaborates on New Collection

Launches nail polish on the heels of her new fragrance

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By: Jamie Matusow

Editor-in-Chief

Pop icon Katy Perry who is just releasing her new fragrance Purr this week has also signed on to add her name to a nail lacquer collection with OPI, launching January 2011.Inspired by Katy’s cutting edge style and latest album, Teenage Dream, the Katy Perry Collection by OPI, will include four colors for nails and toes.

Complementing Katy’s daring nail trends on and off the red carpet, a revolutionary Black Shatter formula will accompany the collection to create a cracked pattern when applied over each dried bright lacquer.

“We are thrilled to be teaming up with such a prominent pop music icon like Katy Perry,” says Suzi Weiss-Fischmann, OPI executive VP and artistic director. “Katy is known world-wide for her innovative style and is always surprising us with her wild nail designs. When we learned about Katy’s love for lacquers, we couldn’t resist the opportunity to work together to create this glamorous collection.”

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